The Fastest Way to Grow Your MSP?

Most MSPs think growth means hunting new logos. Cold outreach, lead gen campaigns, begging for referrals. Meanwhile, the real opportunity is sitting right in front of you: your existing clients.

Because here’s the truth: your clients’ security needs are growing—whether you’re addressing them or not. If you’re not constantly going back to your clients, showing them new risks and raising the bar on security, two things will happen:

1. They’ll grow complacent, believing cybersecurity is “handled.”
2. They’ll eventually learn the hard way that it’s not—and look for someone else to fix it.

This session is built for MSP owners and sales teams who want to drive real, sustainable growth by expanding wallet share inside their current client base.

What You’ll Learn

• How to Add New Solutions to Your Advanced Security Stack:

Walk away with a clear playbook for introducing new protections that your clients actually need—and that you can sell profitably.

• How to Make Clients See the Risks (and the Value):

If your clients think security is a one-time project, they’re wrong—and so are you. We’ll show you how to reframe the conversation so they understand why investing in their protection is a must, not a maybe.

• The Magic Email that Creates More Prospects Overnight:

Most MSPs don’t have a sales problem. They have a prospect problem. We’ll give you the exact outreach that sparks new conversations, fills your pipeline, and generates warm leads from people already inclined to trust you.

• Turning Existing Clients into Referral Engines:

Stop waiting for word-of-mouth to magically happen. We’ll show you how to turn satisfied clients into active advocates—so you don’t have to be the only one selling your services.

Why This Matters

Security is the fastest-moving, highest-margin opportunity in the MSP world. But if you’re not talking to your clients about it, someone else will.

Don’t wait for competitors—or worse, hackers—to highlight your clients’ gaps. Be the partner who brings them real protection, shows them the value, and earns more of their budget.

Join us for Super Sales Friday.

Walk out with proven tactics, ready-to-send emails, and a strategy to grow your MSP—by protecting the businesses that already trust you.